Fashion focus in Asia
Asia's biggest fashion event returns in a whirl of stylish excitement. HKTDC Hong Kong Fashion Week for Fall/Winter, which is also the second largest fashion fair in the world, is the most important regional trading hub for the industry. In 2010 the fair hosted over 1,700 exhibitors from 24 countries & regions and drew more than 21,000 buyers from 92 countries & regions.
Zoned for buyer attention
Hong Kong Fashion Week for Fall/Winter places exhibitors exactly where buyers seek them. Zones in 2011 include:
- World of Fashion Accessories - the perfect position for exhibitors of hats, shoes, handbags, gloves, fashion jewellery and all the other accessories which complete the seasonal fashion story;
- Emporium de Mode - for collections which are highly individual and feature specialist detailing;
- Intimate Wear - the showcase for both elegant lingerie and functional undergarments, including bodysuits, nightwear and foundation garments;
- Infant & Children's Wear - for garments for babies and toddlers;
- Bridal and Evening Wear - for glamour collections and wedding party outfits;
- Fashion Gallery - for companies with design-led collections;
- Garment Mart - for mass market merchandisers looking for high-volume transactions;
- Fabrics & Yarn - for a variety of natural and synthetic products;
- Sewing Supplies - for exhibitors of all kinds of sewing necessities;
- Testing, Certification & Inspection - houses exhibitors with expertise in this field, offering quality-related services.
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 Partnering with World Boutique, Hong Kong
Exhibitors at Hong Kong Fashion Week for Fall/Winter also enjoy the advantage of being concurrent with the unique HKTDC World Boutique, Hong Kong. This show of branded collections in garments, accessories and lifestyle products features many runway shows and valuable seminars on trends and markets.
Action time!
Take your place among the world's fashion leaders by booking for Hong Kong Fashion Week for Fall/Winter 2011 today.
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Exhibitors’ comments
“We are a leading fashion retailer with about 180 shops in Europe. Our products range from wedding gowns to evening dresses, men's suits and accessories. We are actively expanding our presence in Asia and the Hong Kong Fashion Week serves as a perfect platform to launch our brand officially in the region. The exhibition is very successful. We have already secured orders from different customers including buyers from Asia and Europe.”
Ms Gladys Lebouteiller, Sales Manager, Groupe Pronuptia, France
“We are here selling our fashion and accessories including jewellery and scarves. Europe and the United States are currently our major markets but we would like to secure new customers through the Hong Kong exhibition. I like the show. It is very well organised with excellent exhibition facilities. I enjoy doing business in such a nice environment.”
Mr Klaas Streekstra, President, D-Dutch B.V., The Netherlands
Buyers’ comments
“We import high-end garments for men and women for sale in Japan. It is our strategy to build stronger ties with Chinese mainland suppliers and that’s why we’ve joined the Hong Kong fair. We’ve identified five Chinese exhibitors in the provisioning of knitwear and yarn for potential partnership. Hong Kong is really a good place to do business and we would like to come back next year.”
Mr Yoshi Yokoyama, Chairman, Clay & Company, Limited, Japan
“Bizou operates about 120 retail shops selling jewellery and fashion accessories in Canada. We are doing good business despite the global economic slowdown. This is our first presence in the Hong Kong Fashion Week and I like it. I’ve already identified several new suppliers for potential partnership including one specialising in fur and leather accessories. We will certainly come again next year.”
Ms Tara Daigle, Accessories Buyer, Bizou International Inc., Canada
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Manage your participation – with just a clickOur new online service, Exhibitor Online Platform (EOP), makes managing your exhibition-related matters convenient, quick and efficient. Successfully apply for a booth online at www.hktdc.com/hkfashionweekfw before 20 August 2010 to enter a lucky draw to win a free booth! Act Now! In case of any dispute, the decision of HKTDC shall be final and binding. Please refer to the fair website for the terms and conditions.
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 Online Promotions
Using hktdc.com, HKTDC Online Marketplace, means you don't have to wait until the next fair to promote your products. To find out more, visit www.hktdc.com, email supplier@hktdc.org or call (852) 1830 668.
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