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TV WORLD 2012 INTERNATIONAL FORUM
| Date: |
20 March 2012 (Tuesday) |
| Time: |
3:00p.m. – 5:00p.m. |
| Venue: |
Hall 1 (Stage), Hong Kong Convention and Exhibition Centre |
| Organisers: |
Hong Kong Trade Development Council
Hong Kong Televisioners Association |
The Newest Development Trends and Business Opportunities of TV Programmes
With the rising popularity of innovative programmes in TV industry, the trading business of TV programmes is ever blooming. To reach new audience groups, many TV stations and production companies have taken steps to create or purchase TV programmes with new contents. While there are abundant new business opportunities ahead, what are the key prospects and global trends for TV business? What TV stations and programme production teams should consider boosting audience viewings at TV programme products? Facing the constant change of audiences' taste and demand, how should TV industry players adjust their business plans and strategies to outstand their TV programme products in the market?
TV WORLD 2012 SCREENING ROOM & INTERACTIVE SCREENING KIOSK
TV World 2012 will provide two types of screenings for exhibitors to showcase their latest programme trailers on-site.
TV World Screening Room
A TV World Screening Room will be set at the fairground on 20th March 2012 (Day 2) and highlighted to all TV World and FILMART buyers. Exhibitors are encouraged to present their latest program trailer at the screening room. Each exhibitor is allowed to submit ONE latest program trailer for the screening. The trailer submitted for the TV World Screening Room will also be loaded in the video library and used at the TV World Interactive Screening Kiosk (Please refer to item 2 below) automatically. Details of the TV World Screening Room are as follows:
| Date: |
20th March 2012 (Day 2, Tuesday) |
| Time: |
9:30am – 6:00pm |
| Venue: |
N102 -103, Hong Kong Convention and Exhibition Centre
(Next to Hall 1) |
TV World Interactive Screening Zone
To provide buyer a private one-stop screening facility, an interactive screening zone will be mounted at the exhibition hall (Hall 1) through the whole fair period. The kiosks at the screening zone will be loaded with a video library which includes all the trailers submitted by exhibitors. Buyers are welcome to book the kiosk on-site for private trailer screening anytime during the fair period. Interested exhibitors are required to provide maximum of TWO program trailers for uploading into the video library of kiosks. Details of the TV World Interactive Screening Zone are as follows:
| Date: |
19th – 22nd March 2012 |
| Time: |
9:30am – 6:00pm |
| Venue: |
Hall 1, Hong Kong Convention and Exhibition Centre |
Please contact Ms. Sally Ching at 852-2584 4345 for further enquiry.
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