Visitor's Newsletter
Delivering the goods to buyers
Exhibitors from all over the world offering thousands of products means an abundance of sourcing opportunities at the Hong Kong Houseware Fair 2012. Asia’s largest trade fair for home-related products featured more than 2,000 exhibitors from 33 countries and regions in 2011, catering to more than 24,000 buyers from 131 countries and regions. For the 27th edition in 2012, more than 2,100 exhibitors are expected.
Location matters
The numbers are impressive but it's not all about the numbers. The Hong Kong location of the fair places buyers in one of the world's major trading hubs. Hong Kong is easily accessible, has high communication skills and supports traders with superb facilities and best-practice services. The fair’s downtown location at the Hong Kong Convention & Exhibition Centre is also part of the attraction.
Opportunities multiplied
The world's largest trade fair for gifts, HKTDC Hong Kong Gifts & Premium Fair, quickly follows the Houseware Fair, which closes on 23 April, at the HKCEC. From 27 to 30 April, 2012, the Gifts & Premium Fair complements the sourcing opportunities of the Houseware Fair.
Hall of Elegance
Green Living
ASEAN Select
Act now for FREE admission!
For trade visitors, register now for your FREE admission badge through one of the three following channels:
Website – register on or before 30 March 2012 for buyers from outside Hong Kong and on or before 13 April 2012 for local buyers;
Smartphone Info Site – download HKTDC Mobile at iPhone App Store, BlackBerry App World or Android Market; or
Mobile Info Site - visit hktdc.com/wap/houseware/T111
Concurrent Event
HKTDC Hong Kong International Home Textiles and Furnishings Fair will be held concurrently with the Houseware Fair, offering extra sourcing opportunities for both home and contract furnishing. Products include bedding, carpets, decorative fabrics & curtains and kitchen textile products.
Buyers’ Comments
“Our home improvement retail business operates four retail stores in Jakarta. We visited the Hong Kong Houseware Fair For the first time in 2011 to source new merchandise from good suppliers for our shops. At the fair, we met 20 suppliers we have already been working with and found some new suppliers as well, especially those from Chinese mainland and Taiwan. We placed about US$400,000 worth of orders with them, involving a wide range of products such as steam mops, racking and bathroom accessories. I’m pleased with the visit and the networking in particular has been very useful.”
Hendry Sjarifudin, Director, PT. Home Retailindo, Indonesia
“Dajar is an importer and wholesaler of various houseware products in Poland. We are one of the biggest players in the market with an annual turnover of about US$130 million. In addition to retail chains such as hypermarkets and supermarkets, we also supply high-quality tableware to hotels and restaurants. On our first visit to the Hong Kong fair we found a lot of interesting products such as kitchenware and tableware from different suppliers from all over the world. Exhibitors offer new ideas and concepts, and we found a lot of innovative products. This is a very nice exhibition with an excellent choice of suppliers. We will come again next year.”
Dariusz Zaremba, President, Dajar Sp. z o.o., Poland
Online Preview
Preview exhibits prior to the trade fair, locate exhibitor booths and collect complete supplier details at www.hktdc.com/hkhousewarefair.
hktdc.com Free Sourcing Service
Now you can locate the right products you need by getting a list of relevant exhibitors with booth numbers and product photos at the fair. Look for this friendly sign at the fairground.
Exhibitors from all over the world offering thousands of products means an abundance of sourcing opportunities at the Hong Kong Houseware Fair 2012. Asia’s largest trade fair for home-related products featured more than 2,000 exhibitors from 33 countries and regions in 2011, catering to more than 24,000 buyers from 131 countries and regions. For the 27th edition in 2012, more than 2,100 exhibitors are expected.
Location matters
The numbers are impressive but it's not all about the numbers. The Hong Kong location of the fair places buyers in one of the world's major trading hubs. Hong Kong is easily accessible, has high communication skills and supports traders with superb facilities and best-practice services. The fair’s downtown location at the Hong Kong Convention & Exhibition Centre is also part of the attraction.
Opportunities multiplied
The world's largest trade fair for gifts, HKTDC Hong Kong Gifts & Premium Fair, quickly follows the Houseware Fair, which closes on 23 April, at the HKCEC. From 27 to 30 April, 2012, the Gifts & Premium Fair complements the sourcing opportunities of the Houseware Fair.
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| Business Operations Asia Limited Bamboo Fibre Diningware |
Asian Design House Co., Ltd Driftwood Lamp |
Feel Good Limited Bathroom Set |
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| green & associates (HK) Limited Recycled Bamboo Ash Bottle Storage |
Topchoice Industries Limited Dinnerware Set |
Makebest Industries Ltd Candles |
Easy navigation with product-specific zones
With so many exhibitors, product categorisation is a must. Categories are designed so that buyers can cover as many relevant exhibitors as possible.
With so many exhibitors, product categorisation is a must. Categories are designed so that buyers can cover as many relevant exhibitors as possible.
Hall of Elegance
Within this beautifully appointed zone are exclusive or premium branded product collections appealing to the high end of the market.
Green Living
This zone is dedicated to products from sustainable sources or which have eco-features - all in high demand right now.
ASEAN Select
A brilliant and diverse array of products, from ethnic crafts to sophisticated items, is produced by the ASEAN nations represented here.
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| Umbra Ltd Bird Feeder |
Funky Land International Limited Table Organiser |
Uniproducts Industrial Limited BBQ Charcoal Grill |
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| And-Living Company Limited Appetizer Dish Set |
Cosso International Limited Garlic Press |
John Mills Limited Ironing Board |
World of Fine Dining
Home Accents
Home Living
Trendy, design-driven tableware, kitchenware and bar accessories answer market demand for stylish products in this prominently located zone.
Home Accents
For big retailers looking to add value through smaller decorator items, or for boutique buyers, this zone is a treasure trove of home decor accessories.
Home Living
Health, safety and cleanliness are consumer preoccupations and here buyers can find hardware, DIY supplies, cleaning products and small electrical appliances.
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| Shanghai SE Artwork Co. Ltd Recycled Glass Vase |
Wiko Cutlery Ltd Knife and Scissors Set |
Silikomart Srl Cake Mould |
Outdoor Living
Stylish furniture and accessories are showcased for open-air sections of the home such as balconies, courtyards and gardens.
Highlight for pet supplies buyers
In the World of Pet Supplies, which returns for the fourth year, buyers will find all they need to satisfy their customers and their pets. This is a burgeoning sector for many markets so the zone's exhibitors, who include specialist suppliers as well as major distributors, offer a wide variety of products and services including pet food, supplements and veterinary products as well as aquarium-related products.
In the World of Pet Supplies, which returns for the fourth year, buyers will find all they need to satisfy their customers and their pets. This is a burgeoning sector for many markets so the zone's exhibitors, who include specialist suppliers as well as major distributors, offer a wide variety of products and services including pet food, supplements and veterinary products as well as aquarium-related products.
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| Go Well Enterprise Co., Ltd. Eco-friendly Pet Carrier |
Petbitat International Ltd Stylish Pet Bed | ||
Buying Smaller Order in High Quality
Visit hktdc.com Small Order Zone online and at HKTDC fairs
To keep a close pace with the need of buyers, a brand new initiative will be launched in the Hong Kong Houseware Fair as well as the award-winning sourcing portal at hktdc.com to facilitate buyers’ connection with suppliers accepting smaller minimum order quantity.
“Buyers have been sharing with us their challenge in identifying suppliers who are willing to sell small orders. We hope this new launch could make a meaningful match between buyers and suppliers and create more business opportunities in small order trading.”, says Ms. Sophia Chong, Director, Publications and E-Commerce, HKTDC.
The idea is well received by buyers. “As I focus mainly the domestic market in Australia, I will certainly make use of this new platform to source for quality products available for small orders.” Says Ms. Daniela Minns, www.babygotstyle.com.au, an online baby product shopping website based in Australia.
Small Order Zone at www.hktdc.com
Visit hktdc.com Small Order Zone online and at HKTDC fairs

To keep a close pace with the need of buyers, a brand new initiative will be launched in the Hong Kong Houseware Fair as well as the award-winning sourcing portal at hktdc.com to facilitate buyers’ connection with suppliers accepting smaller minimum order quantity.
“Buyers have been sharing with us their challenge in identifying suppliers who are willing to sell small orders. We hope this new launch could make a meaningful match between buyers and suppliers and create more business opportunities in small order trading.”, says Ms. Sophia Chong, Director, Publications and E-Commerce, HKTDC.
The idea is well received by buyers. “As I focus mainly the domestic market in Australia, I will certainly make use of this new platform to source for quality products available for small orders.” Says Ms. Daniela Minns, www.babygotstyle.com.au, an online baby product shopping website based in Australia.
Small Order Zone at www.hktdc.com
- High quality products in small order quantity
- Wide range of hot products including electronics, gift and premium items
- Trust-worthy and reliable suppliers authenticated by third parties
- Price and order quantity information available to facilitate the buyers’ instant contact and direct discussion with the suppliers on payment and delivery
Act now for FREE admission!For trade visitors, register now for your FREE admission badge through one of the three following channels:
Website – register on or before 30 March 2012 for buyers from outside Hong Kong and on or before 13 April 2012 for local buyers;
Smartphone Info Site – download HKTDC Mobile at iPhone App Store, BlackBerry App World or Android Market; or
Mobile Info Site - visit hktdc.com/wap/houseware/T111
Concurrent EventHKTDC Hong Kong International Home Textiles and Furnishings Fair will be held concurrently with the Houseware Fair, offering extra sourcing opportunities for both home and contract furnishing. Products include bedding, carpets, decorative fabrics & curtains and kitchen textile products.
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| Sharda Exports Patchwork Rugs | Rastorm International Limited Electric Warming Throw |
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Value-added programme
In the Product Demo and Launch Pad, exhibitors will give buyers a close look at products through interactive demonstrations. Buyers can also attend seminars which will give them information on market trends as well as an insight into the market potential of eco-friendlyhome products.
In the Product Demo and Launch Pad, exhibitors will give buyers a close look at products through interactive demonstrations. Buyers can also attend seminars which will give them information on market trends as well as an insight into the market potential of eco-friendlyhome products.
Buyers’ Comments“Our home improvement retail business operates four retail stores in Jakarta. We visited the Hong Kong Houseware Fair For the first time in 2011 to source new merchandise from good suppliers for our shops. At the fair, we met 20 suppliers we have already been working with and found some new suppliers as well, especially those from Chinese mainland and Taiwan. We placed about US$400,000 worth of orders with them, involving a wide range of products such as steam mops, racking and bathroom accessories. I’m pleased with the visit and the networking in particular has been very useful.”
Hendry Sjarifudin, Director, PT. Home Retailindo, Indonesia
“Dajar is an importer and wholesaler of various houseware products in Poland. We are one of the biggest players in the market with an annual turnover of about US$130 million. In addition to retail chains such as hypermarkets and supermarkets, we also supply high-quality tableware to hotels and restaurants. On our first visit to the Hong Kong fair we found a lot of interesting products such as kitchenware and tableware from different suppliers from all over the world. Exhibitors offer new ideas and concepts, and we found a lot of innovative products. This is a very nice exhibition with an excellent choice of suppliers. We will come again next year.”
Dariusz Zaremba, President, Dajar Sp. z o.o., Poland
Online PreviewPreview exhibits prior to the trade fair, locate exhibitor booths and collect complete supplier details at www.hktdc.com/hkhousewarefair.
hktdc.com Free Sourcing Service
Now you can locate the right products you need by getting a list of relevant exhibitors with booth numbers and product photos at the fair. Look for this friendly sign at the fairground.













