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HKTDC Hong Kong International Licensing Show



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Event Schedule


Asian Licensing Conference 2017 - Programme

 

Day 1: 9 January 2017 (Monday)
09:00 – 09:30 Tea Reception & Registration
09:30 – 09:45 Opening Session
 
Plenary Session
09:45 – 11:00 Plenary Session (I)
Brand Licensing in the Digital Era
11:00 – 11:15 Coffee Break
11:15 – 12:30 Plenary Session (II)
Digital Transformation of Licensing
12:45 – 14:15 Networking Reception
Breakout Sessions
14:30 – 16:00 Breakout Session (I)
Branded Experience, Branded Lifestyle
14:30 – 16:00 Breakout Session (II)
Keys to Unlock the “Belt and Road” Licensing Opportunities

 

Day 2: 10 January 2017 (Tuesday)
China Thematic Session
10:30 – 12:30 China’s Licensing Opportunities for Entertainment Services
The Licensing Workshops
14:00 – 15:30 Workshop (I)
Operational Essentials for Licensing
15:45 – 17:15 Workshop (II)
IP and Legal Fundamentals for Licensing

 

 

*The above programme is subject to change without prior notice