Organised by the HKTDC and Messe Frankfurt (HK) Ltd., the Hong Kong International Stationery Fair takes place at the HKCEC, offering a range of stationery and back-to-school items, including artist's supplies, children's stationery, office equipment, educational systems, gift stationery, writing instruments and many more.
Showcase your products to the fast growing Asia Pacific market
According to Global Industry Inc (GIA), the worldwide market for stationery products is expected to reach US$173 billion by 2018 and the Asia Pacific region is leading the way, showing the fastest growth at an average rate of 4.49% per year.
By participating in the Hong Kong International Stationery Fair, exhibitors can take advantage of the plentiful business opportunities in this regional marketplace by gaining exposure and sales momentum for their stationery and office supplies products.
Record number of exhibitors and visitors attended 2013 show
Close to 220 suppliers from 17 countries and regions, including pavilions from Korea, Taiwan and Thailand took part in the 2013 show which attracted almost 19,500 trade visitors from 113 countries and regions, a significant 24% growth compared to 2012. Among the visitors were 46 buying missions representing 1,443 companies.
Buying missions included in the companies below:
Australia
•
OfficeMax, Officeworks, Office Product Depot Group
Czech Republic
•
IVJ - export/import, spol. s r.0.
Egypt
•
EI Maayergy Co
Japan
•
Aeon Retail Co Ltd
Korea
•
1300K
Malyasia
•
MPH Group Publishing Sdn Bhd
New Zealand
•
TakeNote, The Warehouse Stationery Limited
Singapore
•
Lyreco (S) Pte Ltd
Russia
•
000 Baltic
UAE
•
Ali Darweesh Stationery & Office Equipment, AI Malik General Enterprises
US
•
Hallmark Cards, Office Depot
Vietnam
•
Xukiva Stationery Company
Specialised theme zones for efficient sourcing
Kids & School– artist supplies, children's stationery & school supplies A steady birth-rate rise in Asia-Pacific is expanding schoole enrollment and creating increased demand for school stationery products, according to Global Industry Analysts Inc.
Pen & Paper Paper-based stationery products still enjoy the highest sales in the stationery market, with writing, printing and copying products, together with business forms and books, leading the way.
Gift Stationery Urbanisation, together with rising living standards in Asia, is driving growth in the greeting-cards sector. It's expected that the global greeting cards market will reach US$30.4 billion by 2015, with everyday cards and seasonal cards as the major products.
Smart Office– office supplies, computer accessories & consumables for office equipment MarketLine Research predicts the global office supplies market will be worth US$221.6 billion by 2015, boosted by the growth home-office trend in the Asia-Pacific region.
Fringe programmes enhance market knowledge
Informative seminars will be held concurrently during the fair to help attendees enhance their knowledge about global and regional market trends. There will also be a business matching service to connect exhibitors with buyers through scheduled appointments.
Concurrent shows add to the range of business opportunities
Held concurrently with the Hong Kong International Stationery Fair, the HKTDC Hong Kong Toys & Games Fair, Hong Kong Baby Products Fair and Hong Kong International Licensing Show, offer opportunities to expand business networks.
2013 visitor profile
Top 10 visiting countries and regions:
1. Chinese mainland
2. Taiwan
3. Japan
4. Korea
5. US
6. Russia
7. Malaysia
8. Thailand
9. Australia
10. Philippines
Buyer attendance breakdown by regions (outside of Hong Kong)
Exhibitor and buyer comments for 2013 fair
Exhibitor feedback
“We have been exhibiting at the fair from the very first year. We keep coming back because it is very industry-specific and January is an appropriate time for sourcing. I am satisfied that the fair provides a chance to meet buyers from our target market, South America. I met visitors from Argentina, Brazil, Panama and Venezuela. I think this fair has a really good representation of buyers from all over the world. It is what it advertises – an international stationery fair!”
Ms Peggy Wen, Mirage International Industries Inc (US)
“We are a paper and packaging product manufacturer. This year, we bring to the fair our newly designed card holder. We have been exhibiting for a long time. We will keep coming back because we always successfully meet clients from the US and Europe.”
Ms Cherry Li, Silver Team Trading Limited (Hong Kong)
“We are a first-time exhibitor at this fair and we display USBs. I am glad to meet potential customers from Norway, Demark, Switzerland, Germany, Singapore, South Africa, Brazil and Chile, who are buyers from all over the world. The result is successful and we are 100% satisfied.”
Mr Tom Choi, Marketing Director, Jisung Inc (Korea)
Visitor feedback
“As a member of the printing industry I visit the Hong Kong International Stationery Fair every year. I have seen new technology and new materials at the fair today, such as a type of leather fabric for diaries and journals.”
“We are the largest stationery chain store retailer with 81 stores in Thailand. We are part of the Central Group which is the largest department store in Thailand. The show is very well organised and I am very impressed. The business matching programme is also good as it saves our time walk around. I have met with more than 30 exhibitors and we can meet the suppliers we expected at this fair.”
