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Chinese Consumers Prefer Smart and Green Gadgets

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4 May 2015
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Speaker: Wing Chu, Economist, HKTDC Research Department; Anthony Murray, Editor, HKTDC Research Department

In general, Chinese consumers are willing to pay an average premium of 11% in order to purchase electronic and electrical products with smart functions and green features.

Industry: Electronics & Electrical Appliances, Environmental Protection, Technology
Region: China, Hong Kong
Keyword: Green tech, green electronics, eco-friendly

Related Links:
China’s Small Electrical Appliances Market: A Consumer Survey (Executive Summary)
China’s Electronics Market: A Consumer Survey of Audio-Visual and Wearable/Connected Items (Executive Summary)

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