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Home > Multimedia > Skincare Products in China: Characteristics of Male and Female Consumers
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Skincare Products in China: Characteristics of Male and Female Consumers

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26 May 2016
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In order to get an in-depth understanding of China’s skincare and cosmetics markets, HKTDC Research recently conducted a series of company visits and consumer focus group discussions, as well as completing an online survey of the sector. Here economist Alice Tsang identifies the most effective advertising and sales channels for those targetting mainland purchasers of skincare and cosmetics products.

Industry: Health & Beauty
Region: China, Hong Kong

Related Links:
China’s Skincare and Cosmetics Distribution Channels: Characteristics of Female Consumers
China’s Skincare and Cosmetics Distribution Channels: Characteristics of Male Consumers



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