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Big data can be a daunting topic for business owners to understand, let alone use. Making use of large information assets is in fact quite straightforward, according to Asian e-Tailing Summit 2018 speaker Patrick Steinbrenner (Managing Director for APAC, Insider). In this podcast, Mr Steinbrenner breaks down how companies can make use of large information assets, and why doing so is particularly helpful for e-tailing businesses.
Debunking Big Data
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