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China’s New Old: Consumer Characteristics and Preferences

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8 Jan 2020
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China has become an increasingly elderly society. With many people living longer and being better off, demand has inevitably grown for senior-specific products and services. HKTDC Research has completed a major review of the fast-expanding silver market, with its findings making it clear that China’s New Old are very different to their predecessors.

Industry: Food & Beverages, Garments, Textiles & Accessories, Health & Beauty, Medical Supplies & Medicine
Region: Worldwide, Mainland China
Keyword: Silver Market

Related Links:
• China’s Elderly Market: Survey Summary and Recommendations
• China’s Elderly Market: The Changing Lifestyles of the New Old



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