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Expanding Thai markets

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11 June 2021
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As part of their diversification strategy, Hong Kong businesses have shown a strong interest in pursuing market opportunities in Thailand, targeting the country’s rising middle class in particular. In order to understand the evolving consumer lifestyle of the Thai middle class, HKTDC has recently conducted a consumer survey and four focus groups in the cities of Bangkok and Chiang Mai.

Industry: Baby Products, Building Materials, Electronics & Electrical Appliances, Eyewear & Accessories, Food & Beverages, Footwear, Furniture & Furnishings, Garments, Textiles & Accessories, Gifts & Premiums, Health & Beauty, Jewellery, Sports Goods, Toys & Games, Watches & Clocks, Technology
Region: Southeast Asia, Worldwide, Hong Kong
Keyword: Thailand

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