Programme
1月16日(第1天)
6 December 2017 (Wednesday) HKCEC Hall 1B
09:30 – 10:00

Registration

10:00 – 10:15
The Auditorium
Hall 1B

Opening Session

Opening Remarks
Opening Remarks
  • Dr Bernard Chan, JP
    Under Secretary for Commerce and Economic Development Hong Kong Special Administrative Region of the People’s Republic of China
10:15 – 12:15
The Auditorium
Hall 1B

Plenary Session

The Impact of Rising Digital Consumption on the World Economy

Sales generated through e-tailing are expected to reach US$3.6 trillion by 2019.

The rapid growth of e-tailing is not only encouraging greater consumption globally, but it is also reshaping the economy. There has been intense competition between the world’s e-tailing giants, who are extending their footprints through investment and merger and acquisition with regional and local e-tailers, and established brick-and-mortar retailers. As the e-tailing industry diversifies and matures, what implications will such developments have on the world economy?

This plenary session will examine how e-tailing has disrupted the traditional import-export paradigm; the effect of market consolidation in helping e-tailing giants grow at a rapid pace; how a new ecosystem is being crafted for e-tailing; and how this modern approach to trade is paving the way toward a more efficient coordination of supply and demand across the world economy.


Panel Chair

Panel Speakers
12:15 – 13:45
Smart Lab C
Hall 1B

Networking Session (with light refreshment provided)

14:00 – 15:45
The Auditorium
Hall 1B

Breakout Sessions

The Auditorium
Hall 1B
Breakout Session 1:
Worldwide Procurement for Cross-border E-commerce


300 million consumers worldwide currently buy from merchants outside their own country. This number is expected to increase to nearly one billion by 2020.

The value of global cross-border B2C e-commerce activities is projected to reach US$424 billion by 2021. With consumers continuing to “shop the world” via the Internet, cross-border e-commerce strategies have enabled businesses to expand their market reach and increase their sales. However, in the fast-paced e-commerce sector, companies without an established cross-border e-commerce strategy and implementation plan will find it difficult to survive in this competitive market.

This breakout session will examine how to develop cross-border e-commerce from a global perspective, covering topics such as the importance of digitalised supply-chain solutions; using big data and blockchain innovations for cross-border e-commerce; global payment solutions and online payment fraud; and reliable last-mile delivery and fulfillment.

Moderator

Panel Speakers

Smart Lab B
Hall 1B
Breakout Session 2:
The Social Commerce Movement - An Omni - channel Priority


Most retailers that currently run both online and physical stores expect to close their brick-and-mortar operations and exist solely online within the next 10 years

As the online commerce sector becomes increasingly influenced by the millennial generation, social commerce has become a key growth driver for the e-tailing market. To leverage on this trend, retailers will need to focus on integrating social commerce into their broader omni-channel initiatives to succeed in their Brick-n-Click model by enhancing their overall customer offerings, spanning the digital and physical worlds. This breakout session will explore how companies can capture business opportunities arising from social commerce and introduce omni-channel strategies for companies to utilise social commerce – including data management, enterprise order management, customer care, and mobile and in-store digital solutions.

Moderator

Panel Speakers
16:00 – 17:30

Workshops

Smart Lab B
Hall 1B
Workshop 1:
Practical Tips on Cross-border E-commerce

According to the E-commerce Foundation, more than 300 million consumers worldwide buy products and services from overseas businesses, while Euromonitor International predicts that by 2020, this figure will rise to nearly 1 billion consumers. Big data, logistics system, mobile payment, credit system, e-commerce transactions have formed a new business infrastructure, to stimulate the vitality of the entire social innovation. Without an appropriate business strategy and implementation plan, it will be difficult for enterprises to have a foothold in the e-commerce market. This workshop will lead you to explore the keys to success in cross-border e-commerce from mobile payment, online marketing to logistics perspectives!

Moderator

  • Mr Anthony Leung
    CEO, Shenzhen China People Creative PayEase Cross Border Technology Ltd.
Panel Speakers

 

Co-organiser: HKGCCE

The Auditorium
Hall 1B
Workshop 2:
The Best Practice of eCommerce - Evolution of E-tailing in 2018

Crossing borders is a huge growth opportunity for every eCommerce merchants, especially for retailers. Worldwide cross-border eCommerce is expected to reach US$424 billion by 2021. The rapid expansion of the Internet and use of mobile devices in emerging markets is a big part of the reason eCommerce is growing, along with better payment options and advanced shipping. Global mobile payment and eCommerce platform providers would share their insights with us for the trend and opportunity in 2018.

Moderator

  • Mr Stephen Wong
    Adjunct Lecturer,
    Chinese University of Hong Kong for the Master of Social Science in Global Political Economy 

 

Panel Speakers

 

Sponsor:
bubbleslink


Supported by: logo


 

* The programme is subject to change without prior notice.

 

Mr Kai Tang