Plenary SessionThe Impact of Rising Digital Consumption on the World Economy
Sales generated through e-tailing are expected to reach US$3.6 trillion by 2019.
The rapid growth of e-tailing is not only encouraging greater consumption globally, but it is also reshaping the economy. There has been intense competition between the world’s e-tailing giants, who are extending their footprints through investment and merger and acquisition with regional and local e-tailers, and established brick-and-mortar retailers. As the e-tailing industry diversifies and matures, what implications will such developments have on the world economy?
This plenary session will examine how e-tailing has disrupted the traditional import-export paradigm; the effect of market consolidation in helping e-tailing giants grow at a rapid pace; how a new ecosystem is being crafted for e-tailing; and how this modern approach to trade is paving the way toward a more efficient coordination of supply and demand across the world economy.
- Mr Kiril Popov
Senior Analyst, Fung Global Retail and Technology
Networking Session (with light refreshment provided)
Worldwide Procurement for Cross-border E-commerce
300 million consumers worldwide currently buy from merchants outside their own country. This number is expected to increase to nearly one billion by 2020.
The value of global cross-border B2C e-commerce activities is projected to reach US$424 billion by 2021. With consumers continuing to “shop the world” via the Internet, cross-border e-commerce strategies have enabled businesses to expand their market reach and increase their sales. However, in the fast-paced e-commerce sector, companies without an established cross-border e-commerce strategy and implementation plan will find it difficult to survive in this competitive market.
This breakout session will examine how to develop cross-border e-commerce from a global perspective, covering topics such as the importance of digitalised supply-chain solutions; using big data and blockchain innovations for cross-border e-commerce; global payment solutions and online payment fraud; and reliable last-mile delivery and fulfillment.
- Mr Lester Owencroft
Area Vice President and Country Manager, Gartner Hong Kong
The Social Commerce Movement - An Omni - channel Priority
Most retailers that currently run both online and physical stores expect to close their brick-and-mortar operations and exist solely online within the next 10 years
As the online commerce sector becomes increasingly influenced by the millennial generation, social commerce has become a key growth driver for the e-tailing market. To leverage on this trend, retailers will need to focus on integrating social commerce into their broader omni-channel initiatives to succeed in their Brick-n-Click model by enhancing their overall customer offerings, spanning the digital and physical worlds. This breakout session will explore how companies can capture business opportunities arising from social commerce and introduce omni-channel strategies for companies to utilise social commerce – including data management, enterprise order management, customer care, and mobile and in-store digital solutions.
- Mr Anson Bailey
Head of Consumer Markets, KPMG
- Mr Bobby Liu
Executive Director, Chow Tai Fook Jewellery Group Ltd.
- Ms Juliette Gimenez
Co- founder and Chief Executive Officer, Goxip
- Mr Christopher Kung
Head of Technology, Macy's China Ltd.
- Mr Simon Torring
Head of Innovation and Omni-Channel, Sephora Digital Division, Sephora Digital SEA Pte. Ltd.
Practical Tips on Cross-border E-commerce
According to the E-commerce Foundation, more than 300 million consumers worldwide buy products and services from overseas businesses, while Euromonitor International predicts that by 2020, this figure will rise to nearly 1 billion consumers. Big data, logistics system, mobile payment, credit system, e-commerce transactions have formed a new business infrastructure, to stimulate the vitality of the entire social innovation. Without an appropriate business strategy and implementation plan, it will be difficult for enterprises to have a foothold in the e-commerce market. This workshop will lead you to explore the keys to success in cross-border e-commerce from mobile payment, online marketing to logistics perspectives!Moderator
- Mr Anthony Leung
CEO, Shenzhen China People Creative PayEase Cross Border Technology Ltd.
- Ms Gloria Wong
Senior Business Development Manager, AsiaPac Net Media Ltd.
- Mr Lawrence Cheng
Director, Relationship Sales Channel, DHL Express (HK) Ltd.
- Mr Alvin Chan
Sales Director, Global Payments Asia-Pacific (HK) Ltd.
The Best Practice of eCommerce - Evolution of E-tailing in 2018
Crossing borders is a huge growth opportunity for every eCommerce merchants, especially for retailers. Worldwide cross-border eCommerce is expected to reach US$424 billion by 2021. The rapid expansion of the Internet and use of mobile devices in emerging markets is a big part of the reason eCommerce is growing, along with better payment options and advanced shipping. Global mobile payment and eCommerce platform providers would share their insights with us for the trend and opportunity in 2018.
- Mr Stephen Wong
Chinese University of Hong Kong for the Master of Social Science in Global Political Economy
- Mr Tyson Hackwood
Head of Asia Pacific, Braintree, A PayPal Service
- Mr Tony Lau
Managing Director, Fung Omni Services
- Mr Kai Tang
Channel Development Manager, Asia, Magento
- Ms Innie Wong
E-commerce Manager, Nespresso
- Mr Rex Cheuk
BD Director, HK, Macau & South-East Asia, Tmall Global
* The programme is subject to change without prior notice.