Speakers
Mr Wang-Tun Chou
Senior Vice President
International Business Development
91APP Inc.
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Wang-Tun Chou is a pioneer with commerce and technology strategy in New Retail in Taiwan. He previously served as the SVP of cloud development at Microsoft in Great China region. With 13 years of technological capability and business acumen, over 20 years abundant experience and passion for internet industries, he has begun to devote himself to New Retail development. Moreover, he takes Taiwan’s successful experience into international markets and helps more and more international brands to upgrade their retail business.
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Mr Yew Hong Koh
Managing Director
Retail Lead for Greater China
Accenture
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Yew Hong joined Accenture in 1996 and now serves as Managing Director – Retail Lead, Greater China, he also spends substantial time with clients in the consumer industries in Greater China.

With over 20+ years consulting experience in serving retail and consumer goods companies, Yew Hong has solid and extensive skill and knowledge in business planning, operational strategy, business process re-engineering, system implementation, etc., as well as deep insights in digitalization, retail & merchandise and supply chain management. He has supported numerous clients within the region in driving business transformation and change to achieve improved business performance.

Yew Hong graduated from RMIT University with a combined degree in Business Administration and Aerospace Engineering, and the Hong Kong University of Science & Technology with a master degree in Logistics Management. Yew Hong is active in contributing to the industry, he currently is an ECR China Board Member and Executive Council Member for the China Chain Stores & Franchise Association (CCFA).
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Dr Omer Artun, Ph. D.
Chief Executive Officer, Founder
AgilOne, Inc.
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Omer is AgilOne's founder and CEO. He holds a Ph.D. in Computational Neuroscience and was a consultant with McKinsey & Company, consulting high-tech and retail companies on strategy development. He specialized in analytical areas such as pricing, direct marketing, customer segmentation. Omer was an Adjunct Professor of Marketing at NYU Stern School of Business, teaching graduate-level relationship marketing and analytical marketing courses.
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Mr Frankie Ho
General Manager
Baidu International
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Frankie Ho is one of the Internet veterans in Hong Kong who has successfully developed various ROI driven online solutions to top-tier MNCs and premier brands in Hong Kong and the region. Frankie has over 15 years of solid experience and knowledge in the region's banking, finance, travel and retail sectors, with proven team leadership skills in driving data optimization solutions for clients whose campaigns are complex in scale and coverage.

Prior to joining Baidu International, Frankie was the Head of Sales in Yahoo! Hong Kong, specializing in new business and partnership development for Yahoo!'s search and performance display solutions. In addition, he has previously worked with various Fortune 500 companies such as IBM, HP, DELL Computer on ebusiness projects.
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Mr Wootinun Sungong
CEO & Founder
CloudCommerce
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Prior to his establishment of a one-stop cross-border e-commerce company (CloudCommerce), Mr Wootinun Sungong has led a transformation of Thai boxing business into a cross border ecommerce over the past 15 years. With his vision to build a perfect ecosystem for Southeast Asian brands and manufacturers who want to expand their unique and quality products into international markets. CloudCommerce offers three-solutions including: “CloudMall”- Multi-Channel E-commerce Solutions that enable the sellers to sell and distribute their products across global marketplaces. “FastShip”- a cross-border logistic platform for e-commerce, using API technologies to help SMEs streamline and automate workflows between online marketplaces and global logistic providers. Lastly “Fastbox”- a global fulfilment platform for e-commerce, providing the competitive advantage to consolidate inventories and shipping products in advance to oversea warehouses.
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Mr Kevin So
CEO
E-GoGo Limited
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Mr. Kevin So is the CEO of E-GoGo Limited and Executive Director of AV Concept Holdings Limited.

As the CEO of E-GoGo Limited, Kevin aims to establish himself and his company as a pioneer of e-commerce enabler in South East Asia. He leads his team and established 6 local offices in Hong Kong, Shen Zhen, Taipei, Singapore, Jakarta and Ho Chi Minh City, setting up the infrastructure of the e-commerce cross border trade.

Prior to the E-GoGo venture, Kevin served as the Director of SOUL IP Limited and CEO of Signeo Design International Limited where he gained 8 years of experience in consumer products brand management and distribution. The companies successfully brought a number of brands into the South East Asia markets in different categories including mobile accessories, fashion accessories, household products and beauty/personal care products.

Kevin was raised in Hong Kong and Singapore and has a MBA from Bentley University.
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Mr Benson Ng
Greater China Digital Hub Lead
Ernst & Young
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Benson Ng is a Partner with EY Advisory in Hong Kong. He leads EY’s Greater China Digital Hub (network of 200+ digital professionals in Greater China) aiming to help client to solve business problem leveraging digital.

He is a seasoned consulting professional with 19 years of global experiences in digital business advisory (big data analytics, experience-led transformation, innovation as a service, digital operation optimization) and business transformations. Benson has advised automotive, multinational and technology and companies around the world.

Benson has been a regular speaker and participant with various universities, industry seminars and conferences, and client events. Benson is a member of The Hong Kong Institute of Directors and has been Selection Consultant to Directors of the Year Awards.

Benson graduated from the Chinese University of Hong Kong with a Bachelor degree and a Master degree on topic of artificial intelligence. He also received distinguished Alumni Award – The Chinese University of Hong Kong, Faculty of Engineering.
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Mr Loo Wee Teck
Global Head of Consumer Electronics Research
Euromonitor International
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Loo Wee Teck is the Global Head of Consumer Electronics Research at Euromonitor International, where he specializes in identifying key markets / disrupters and advising clients on business transformations. He believes that the Internet is the most important development since the invention of wheels. Wee Teck has experience in market research and marketing strategies and has won innovation and design awards internationally.
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Mr Tony Lau
Managing Director
Fung Omni Services
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Joined the Fung Group in 2015 through its acquisition of a business Mr. Lau found and led Expert in e-commerce marketing, operations and technologies for Greater China and Asian markets Global experience in working and partnering with international organizations in US, Canada, Europe and Asia A pioneer in the digital and e-commerce industry, Mr Lau held various senior management positions and acted as CEO of a publicly listed company in Canada for 8 years.
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Mr Clay Liao
Mobile Technical Solutions Consultant
Google
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Clay Liao currently serves Google as a Mobile Technical Solutions Consultant at Google gTech Velocity. He has over two years experience in the Greater China Retail and E-Commerce industry of Ads technical solutions and is now focused on building better Mobile Web ecosystem in South East Asia. Before Google, he was a front-end engineering lead at Yahoo with over 7 years of in-depth experience in developing high traffic, low latency, and scalability web applications. He is known by his colleagues for his strong sense of web design and attention to the fundamentals of user experience.
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Ms Wenda Ma
Assistant Principal Economist
HKTDC
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Wenda Ma is one of the Hong Kong Trade Development Council’s most experienced economists. During her time with the Council, she has conducted hundreds of in-depth interviews with start-ups, financial companies, online marketplaces, internet giants and many long-established businesses. This has given her a unique insight into how business is adapting to the new-age economy, while also giving her profound understanding of the transformations enterprises must undergo if they want to be fully digitally-enabled.

Frequently called upon to address seminars and conferences, both in Hong Kong and across the wider region, she has recently spoken at events organised by HSBC, the Trade and Industry Department of the Hong Kong government, the Hong Kong General Chamber of Commerce and various mainland municipal governments. She is also a familiar figure in the local and international broadcast and print media, having been featured by the Xinhua News Agency, China Daily, SCMP, NHK, ATV’s Money Talk and TVB’s Finance Magazine.

As the head of the Asian and Emerging Markets Research Team, her role is to provide leadership and insight for all the HKTDC’s research initiatives relating to Asia (excluding Greater China), the Middle East and Africa, while continually being on the lookout for new business opportunities for Hong Kong companies. She holds a Bachelor’s Degree in Business Administration from the Hong Kong University of Science and Technology and a Master’s Degree in Economics from the University of Hong Kong.
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Mr Nathan Salisbury
General Manager, Asia Pacific
Ingenico ePayments
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Nathan Salisbury is General Manager, Asia Pacific of Ingenico ePayments, overseeing the management, strategy and growth of the company’s Asia Pacific operations. Previously, he was Regional Sales Director of Asia Pacific where he was responsible for the new business expansion, sales strategy, execution and further growth of the global online and mobile payment services for merchants in the region.

With a 10 year track record in the payments industry, Salisbury and his team have enabled hundreds of merchants across multiple vertical industries to scale up their overseas business by optimizing online payment acceptance. Before moving to Asia, he oversaw business development for large volume international e-commerce merchants in the EMEA region and is a subject matter expert in the Digital Goods and Video Gaming industry.

Prior to Ingenico, Salisbury held sales and management positions in eCommerce and Fintech, and has worked in Europe, Australia, Asia and the US.
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Mr Patrick Steinbrenner
APAC Partner and Managing Director
Insider
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Patrick Steinbrenner is Insider’s Partner and Managing Director in APAC, responsible for Insider’s growth and expansion in the region with his vast experience in Consumer Marketing, Digital Marketing and Predictive Technologies. Before joining Insider, Patrick worked at ZALORA for over 4 years since the earliest days of the start-up that is now the largest fashion e-tailer in Southeast Asia. As Regional Director he was responsible for Product Innovation, Branding, Content Strategy, and Overall User Experience across ZALORA’s eight countries of operation. His work has been awarded the “Best Use of Consumer Insights” at the Loyalty and Engagement Awards and he is a regular speaker and judge on consumer insights like at eTail Asia (2014-2016) or Harvard Business School's Asia Business Conference. Before joining ZALORA, Patrick worked in Private Equity and Consulting in Germany and Portugal.
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Mr Rishabh Shukla
VP, Business Development
iPrice Group
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Rishabh has worked in the consumer-focused industry for the last 10 years across India, China, Europe, Middle-East and now in South East Asia. Previously as a branding and innovation consultant, and now working at eCommerce player focused on bringing shoppers closer to brands that they love, Rishabh has participated in the growth of eTail in markets like China and India and is now adapting that knowledge for the South East Asian market.
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Mr Anson Bailey
Head of Technology, Hong Kong
Head of Consumer & Retail, ASPAC
KPMG
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Anson joined KPMG in Hong Kong in 1999 and is currently a Partner based in the Hong Kong office heading up the Consumer Markets Practice for the Asia Pacific region. He is part of the KPMG Regional Consumer Markets Practice Leadership team as well as being a member of the Global Technology Innovation Centre and the High Growth Tech & Innovation Group based in Hong Kong.

Anson has been active in driving a number of thought leadership reports and executive briefings for senior executives covering innovation and consumers in China and across Asia. He has worked with many corporates to understand the complex markets we live in and current levels of disruption being seen with recent reports including Global Mobile Payments, Consumers & Convergence, Mobilizing Innovation: The Changing Landscape of Disruptive Technologies, The Rise of the Digital Multi-tasker, Be a Smarter Start-up, MNCs in China, Made in China 2025, China's Connected Consumers, Global Connected Consumers and The Changing Face of Commerce series.

Today, he not only mentors the next generation of go-to-market professionals at KPMG but continues to work with a growing number of C-level executives as a trusted advisor in providing the best in client innovation whilst acting as the Lead Partner for a number of strategic accounts in the consumer and technology arena across the Asia Pacific region.
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Ms Jenny Cheung
Head of Corporate Marketing
Microsoft Hong Kong
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As the Head of Corporate Marketing of Microsoft Hong Kong, Jenny leads the integrated marketing and communications strategy that drives growth and business impact for the company. She ensures the offerings Microsoft communicates and delivers have value and match with the needs of business partners and customers. Prior to the current role, she was the Business Planning and Operations Lead. With a data-driven mindset, she was keen to strive business excellence across all segments and marketing operations, as well as to identify growth opportunities for the organization as a whole.

With over 15 years of experience in eCommerce and digital marketing, Jenny has a solid background in the IT and FMCG industries such as LVMH and L’Oreal Luxury Groups, in which she has held various marketing and sales leadership positions with Fortune 500 companies. She is passionate in optimizing user experience along the customer journey through understanding consumer behavior from data and business insights, ultimately creating revenue impact for the business.

Before joining Microsoft Hong Kong, she was previously the Head of eCommerce at Lenovo Australia and New Zealand, managing the direct business (eCommerce & Telesales) for Commercial and Consumer segments. She was also responsible for growth and go-to-market strategy, site optimization/UX, web analytics, as well as digital marketing and social strategy. Prior to that, she was the eCommerce and Digital Marketing Manager, leading eCommerce sales, CRM, online merchandising, product and brand management, demand generation and demand planning for multiple brands at the Estee Lauder Group in Australia.

Jenny received her Bachelor in Business Administration and Management from The Hong Kong University of Science and Technology and Master in Marketing from The University of New South Wales.
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Mr Daniel Kerr
Founder
OpenCart
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Daniel Kerr, the founder of OpenCart which is one of the world’s top opensource e-commerce software suppliers, saw a market gap in the technology of e-commerce and decided to make it his niche. A seasoned software engineer, Daniel started working on his own e-commerce software in 2007, before launching the start-up in 2012. In 2018, 451,113 live websites use OpenCart and top usage is seen at most Asia Pacific regions.
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Mr William Ip
Director and Country Manager, Hong Kong, Korea and Taiwan
PayPal
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William is the Director and Country Manager, Hong Kong, Korea and Taiwan at PayPal. Based in Hong Kong, William builds on the success of PayPal’s cross-border business and capitalizes on the growth of cross-border e-commerce to further expand market share in the three markets, where PayPal has been building brand awareness as a leading online and mobile payment solution by helping businesses of all sizes grow their business.

Prior to this role, William was Director of Large Enterprise and Marketplace, PayPal Hong Kong, Korea and Taiwan where he drove PayPal’s business for Hong Kong, Korea and Taiwan through acquiring leading e-commerce merchants and engaging with PayPal’s large merchant portfolio and marketplaces in these markets.

William has worked in the technology industry for more than 20 years to promote payment solutions, e-commerce, network system security and management, integration solutions, business management applications, e-business applications and CRM solutions. He brings with him strong project management expertise in addressing business needs with innovative IT platform, as well as rich regional business development experience in areas covering Hong Kong, mainland China, Taiwan, Korea and the rest of Asia Pacific. He also took on various management roles in Cisco for 10 years, with his last position as the Head of Enterprise & Financial Services.

William holds a Master of Finance from the Hong Kong University of Science & Technology, and a Bachelor of Applied Sciences in Electrical and Electronics Engineering from the University of British Columbia, Canada.
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Mr Cris D. Tran
Director
QRC Group
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Cris Tran is the Director with QRC Group, the world's largest investment company working at the intersection of Blockchain and RegTech with offices in Hong Kong, United Kingdom and Vietnam. Cris is currently managing projects of QRC globally.

Prior to this, Cris was the Senior Leader for Frost & Sullivan, a global consulting firm, based out in Singapore. Throughout his tenure at Frost & Sullivan, Cris has consulted on multiple strategic and syndicated projects for leading multinational companies, regulators and government bodies, providing growth workshops and client counsels, among others.

Cris is today one of the regions most sought-after speakers and thought leaders, wherein his expert opinions have been heard at seminars and industry conferences globally such as Seamless Asia, Unlock Blockchain UAE, and Blockshow Asia.

Cris is also frequently featured in leading media, namely Bloomberg, Forbes, Nikkei.
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Mr Emad Suhail Rahim
Co-founder & Chief Strategy Officer
Robomart, Inc.
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Emad Suhail Rahim has well over a decade of experience in launching new products and unlocking value from existing businesses. He started his career at Unilever, worked in private equity and technology-focused asset management, and eventually started a holding company investing in franchised retail stores.

Emad has a B.S. in Organizational Change from Northwestern University.
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Mr Lin Fon Chen
CEO
Robotelf Technologies
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Lin Fon Chen has more than 15 years of experience in multimedia hardware and software product design and development. He is the founder of the Thai-Kat art and obtains more than 10 kinds of patent sales in over 20 countries. He has also won world's design and entrepreneurship awards.

Work experience:
CEO
Robotelf Technology Co., Ltd.

Editor-in-Chief
National Geographic Magazine Chinese Network

Senior Multimedia Development Producer
Yang Technology

Deputy General Manager
Grodge Technology China

CEO
Taj Art Technology
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Ms Cassandra Girard
Global Vice President
Head of Consumer and Travel Industries
SAP Customer Experience
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Over the past decade, Cassandra emerged as one of the bright lights of digital Customer experience living her passion helping brands leverage cutting-edge technologies to get closer to their Customers. They say the devil "is in the details" - a truism Cassandra has learned through her extensive business and product development activities that have allowed her to understand and apply the core building blocks that lead to Customer happiness.
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Ms Josephine Chow
Co-Founder
Head of Expansion
ShopBack
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As the Head of Expansion, Josephine plays a critical role in evaluating and determining potential markets for ShopBack. She also leads the Launch Team to set-up basic infrastructure and build initial traction in the identified new markets for ShopBack to be operational within the shortest time possible.

Josephine was taking the wheel for ShopBack Singapore before switching her portfolio. Under her strong leadership in 2015/2016, ShopBack’s anchor market has been pushing the envelope via a mix of channel optimisation and creativity, growing it 6x in a short span of 9 months.

Prior to ShopBack, Josephine has spent close to four years at ZALORA where she accumulated a wealth of ecommerce experience through handling of various portfolios inclusive of campaign and category management, as well as offline marketing and partnerships across the region.
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Ms Sherry Zehr
Fashion and Toys Regional Lead
Regional Brand Partnerships
Shopee
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As the Regional Lead for Fashion and Toys Partnerships, Sherry is responsible for the acquisition and growth of strategic brand partners across 7 countries. Her role also includes development of the partnership strategy and establishment of new regional initiatives. Prior to Shopee, Sherry was an Engagement Manager at Ernst & Young Transaction Advisory Services, where she advised global Retail & Consumer Products clients on mergers & acquisition execution, investment strategy and business transformation.

Sherry graduated with her Masters of Business Administration from INSEAD, where she studied in both France and Singapore campuses. She also holds a Masters of Science in Accounting and International Business from the University of Illinois at Urbana-Champaign.
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