Partner Country: Italy

DesignInspire annually partners with Business of Design Week and a world’s creative economy to present a week-long programme of thematic exhibition, conferences, forums, networking activities and fringe events. ITALY, the partner country of DesignInspire in 2017, will present you the most epic design-driven innovation on how “Italy makes a difference”.

Story of the Logo

A monolithic, geometric sign, almost a stamp, a seal, with a drawing that reveals its construction; bricks, to establish the message conveyed through the Italian approach to design; the overall form refers to the boot-like shape of the peninsula, and, most of all in the red version, subtly reminds of a Chinese pictogramm: Italian design in Hong Kong.

Italian pavilion is organised by:
*Information is subject to change without prior notice.