Product/Service Highlights

Neesha Aggarwal


  BRAND AESHAANE  
  " Mine is a journey which began as a creative passion to embrace colors, textures and weaves to craft wearable beauty which is also sustainable!
 
 As the mother of a little girl, I believe that protecting the earth is as important as cherishing our girls.....
 
My explorations in hues, pattern and Organic silk began humbly in my backyard with just a simple thought of creating ‘ Animal free’ fabric, because I felt so strongly towards it! Advocating vegetarianism myself, it was a liberating experience to own and wear my first piece of ‘ Guilt- free’ fabric!
 
It’s been the biggest challenge till date since I had to sink all my life savings into something that only I believed in! It took me six long years! Its been a fulfilling journey of self discovery, strength and determination that I didn’t know I possessed, the ‘don’t give up attitude’ which finally did not spell ‘ arrogance’ and the humble rural families that joined hands with me to live life with a real purpose, to connect with likeminded people! Little did we expect that aeshaane would go global from Paris to Tokyo and bond with a wider audience who appreciate finesse and quality! 'She’ has found her niche and these ‘ Threads of thought’ are bound to last a lifetime.

DESIGN PHILOSOPHY
 
GOING ORGANIC IS A PROCESS, NOT A STATUS! WE RE-PRODUCE IT IN FABRIC! COLOUR IS OUR PASSION AND WE BOLDLY PRESENT IT IN HANDLOOM SILK – CREATING RATHER THAN FOLLOW MARKET TRENDS! THE IMPERFECTION IN EACH AND EVERY PIECE IS UNIQUE “HANDMADE “BY A TEAM OF WEAVERS AND PRINTERS WHO ARE TRAINED TO PRODUCE QUALITY WITH “NO FEAR OF TIME”! THEY ARE NOT CHEAP SUBTITUTES FOR MACHINES WHICH IS WHY THE BOND WITH AESHAANE WILL TRANSCEND GENERATIONS!  

 

My Sourcing

Neesha Aggarwal

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