Special webcast series featuring Hong Kong trade, Hong Kong brands, Hong Kong advantages, CEPA (Closer Economic Partnership Arrangement) opportunities, fashion videos, Chinese medicine, law, arbitration, SME (small business) financing, SME success stories, and more. Produced by the Hong Kong Trade Development Council (HKTDC)
Stefano Saporetti, Ferrari spa; Clare Gilchrist, Mattel East Asia Ltd; Melvin Thomas, The Licensing Company; Daniel Castle, Iconix
With Asia continuing to lead growth in the licensing industry, experts from around the world shared best practices on tapping promising markets in the region at the 2014 Asian Licensing Conference. More than 1,200 participants took part in the event held, 6-7 January, in Hong Kong.