Programme

ALL

Opening Ceremony for HKTDC Hong Kong International Licensing Show and Asian Licensing Conference 2026

Global Licensing Trends to Watch in 2026

Keynote – Winning Off the Field: The Business Strategy Behind Successful Sports Licensing

Opening Performance by Dongguan Culture Center

Opening Ceremony for China Opportunity and Chinese Mainland Pavilion

China Opportunity (1) – New IP Licensing Strategies & Pathways for Chinese Brands: Revitalising for Global

China Opportunity (2) – Where Digital Meets Physical: Intelligent Innovation in Chinese Cultural Brand Licensing

China Opportunity (3) – From Heritage to Market: New Paths for Cultural IP

Closing Performance by Dongguan Culture Center

The Licensing International Asian Awards 2026 (By Private Invitation Only)

Art Meets Commerce: The Hong Kong Palace Museum’s Licensing Success

VTubers: Redefining Entertainment in the Digital Age

The LBE Revolution: Engaging Audiences Beyond the Screen

STAR Session: Perfectly Imperfect: The Rise of Fugglers in the Emotional Economy

From Playroom to Plate: Unlocking New Growth through F&B Licensing

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