I launched my own designer brand in 1998. My main markets include Australia, the Middle East and the US. Starting from 2004, I have been participating in Hong Kong Fashion Week twice a year. At this year’s Hong Kong Fashion Week for Fall/Winter, I am showcasing my three different brands including Ali Charisma Black for street wear, Ali Charisma Blue for evening wear and Ali Charisma Homme for men’s daily wear. I have met with two to three retailers from Indonesia who are very interested in buying my products. I have also talked to new buyers from Morocco and the US. I hope to find at least five good buyers and get their orders through the fair. Hong Kong Fashion Week for Fall/Winter is an important fashion event in Asia, so I encourage Indonesia’s young designers to come here and let international buyers to see and feel their designs.
Koichiro Mito (right), Masako Kiyotomi (left)
CEO (right) ,Overseas Business Manager (left)
At Imagine Ltd
Japan
Established in 2006, our company is a trading company, agent, distributor and wholesaler of Japanese-made ladies’ shoes. We have built strong partnerships with many leading shoemakers in Japan. Japan is our market and we also sell to Singapore and Vietnam. This is our first-ever exhibition at Hong Kong Fashion Week for Fall/Winter. As it is the largest fashion event in Asia, we are keen to look for new distributors and buyers and develop the Asian market through the fair. We see a lot of potential for our shoes in the Asian market because the sizes of our shoes fit Asian ladies. We are promoting a new collection which is made of a stretchy material to enable painless and stress-free walking. We have met with new buyers from Indonesia, Japan and Mainland China who have made serious enquiries about our shoes.
Paul Chau
Director (Sales & Marketing)
Easey Garment Factory Ltd
Hong Kong
Established in 1966, our company has earned an international reputation for the production of high-quality denim wear and casual wear. We have been participating in Hong Kong Fashion Week for Fall/Winter for more than 40 years. At the beginning, our products were sold to Europe and the US. Thanks to the fair, we have successfully diversified into different markets such as Mainland China, the Middle East and Southeast Asia. Currently, domestic sales in the Mainland market represent 20% of our business. We have maintained our presence at the fair for so many years because it really provides an important platform for us to look for new buyers and promote our new designs. Each year, we spend a lot of money on decorating our booth in order to attract more new buyers and let them know that we produce high-end products.
Mark Tokuhara
Vice President and COO
Fit Joy Japan, Inc.
Japan
Launched two years ago, Fit Joy is a Japanese brand for super lightweight ladies’ shoes. Made of elastic sheep skin, Fit Joy shoes wrap your feet like socks. Our shoes which are comfortable and fashionable can meet the needs and tastes of middle-aged women and elderly women. Our products are widely sold in department stores in Japan. After exhibiting at last year’s Fashion Week for Spring/Summer for the first time, we have our first exhibition at this year’s Fashion Week for Fall/Winter to further promote our brand, look for new buyers and develop overseas markets. With the help of business partners, our shoes entered the markets in Hong Kong, Singapore and Taiwan last year. As the world’s ageing population continues to grow, we see a lot of potential for Fit Joy shoes.
Leo Lu
Vice General Manager
Guangdong Luclassic Dress and Personal Adornment Co., Ltd
Mainland China
In business for more than 30 years, our company is a specialist manufacturer of evening dresses in Chaozhou city, Guangdong Province. We have been participating in Hong Kong Fashion Week for Fall/Winter for more than 10 years. It is a good place for us to find new buyers, showcase our new designs, expand our clientele base and assess the latest fashion trends. At this year’s fair, we have talked to new buyers from Australia, Indonesia, Saudi Arabia and the US who like the designs and workmanship of our evening dresses. A new buyer from Saudi Arabia has confirmed to buy five styles and 20-30 pieces per style while a new buyer from Australia has placed an order for four styles and 10 pieces per style. Some of our existing customers will visit our factory after the fair as they want to see more samples and then place orders.
Connie Wong
Marketing Manager
iGarment(Hong Kong)Ltd.
Hong Kong
Established 31 years ago, iGarment is a professional cloud service provider of one-stop management solutions for the apparel industry. Headquartered in Hong Kong, we have branch offices in Bangkok, Shanghai and Shenzhen to serve customers who have garment factories or garment trading companies in Mainland China and Southeast Asia. We are promoting our iGarment brand and iGarmentJOS and iWorkPMS for the first time at Hong Kong Fashion Week for Fall/Winter. iGarmentJOS is a cloud-based job order system covering budgeting and quotation preparation, sample development, material planning, production progress and shipping. iWorkPMS is a production management system using RFID technology to collection real time production data and providing production monitoring. During the first two days of the fair, we have met with more than 100 buyers, exhibitors and designers from Hong Kong, Mainland China and Southeast Asia who are very interested in our services. To understand their needs, we’ll arrange factory visits after the fair. Due to overwhelming responses from buyers, we have decided to return to the fair next year.
Shuky Lee (left)
Managing Director
Lee Ing Global Limited
Hong Kong
Our company is the distributor of Fidlock magnetic fasteners in Asia, Hong Kong and Mainland China. Designed and engineered in Germany, Fidlock magnetic fasteners use mechanical system to enhance magnetic closure. We got several new orders through last year’s Hong Kong Fashion Week for Fall/Winter. That’s why we have returned to the fair for the second consecutive year. We want to let buyers know that our magnetic fasteners can be applied not only to outdoor products and equipment but also to a range of fashion accessories such as backpacks, belts, hangers and caps, as well as clothes. At this year’s fair, we have been busy answering buyers’ enquiries and we have got in touch with new buyers from Hong Kong, Japan, Mainland China, Malaysia and Thailand. We expect orders to come after the fair.
Lena Cheung
Director
Lius Brother Garment Factory Ltd.
Hong Kong
In business for more than 40 years, our company specialises in the design and production of wool coats, fur garments, down coats, leather garments, fur scarves and fur accessories. We are a long-term supporter of Hong Kong Fashion Week for Fall/Winter and Hong Kong Fashion Week for Spring/Summer. For the former, we have been participating for more than 30 years because we can get new buyers through the fair every year. Our products are now sold to different parts of the world. As Asia’s largest fashion event, the fair provides an important platform for us to introduce our new designs to international buyers. We have just talked to a potential buyer from the UK who is very interested in our fur hats and fur scarves. At this year’s fair, we hope to find more new buyers from North Europe as our products can meet their tastes.
Jun M. K. Wong
Managing Director
MsEnvy Corporation Limited
Hong Kong
MsEnvy specialises in the design and production of silk garments. At this year’s Hong Kong Fashion Week for Fall/Winter, we are showcasing a new collection of printed silk long dresses and tweed jackets. Actually, printed silk long dresses are hot items in many markets. Five buyers from Russia, Spain and Turkey have picked some of our designs for printed silk long dresses and asked us to develop samples for them while a buyer from the UK will send us their designs for the development of samples. For tweed jackets, a Russian buyer has requested us to send our existing designs to him. In addition, a new Hong Kong buyer from a scarves retail chain has placed an onsite order for our one-piece skirts and printed tops and the order size is 40-50 pieces per style. The fair helps us to find new buyers and diversify into different markets. We are satisfied with the results so far.
Andri Suta (fourth from left)
Fashion Designer (c/o Asuta)
VLVOVA
Indonesia
A group of eight designers including me who are graduates of a fashion school in Indonesia won design awards in a local fashion design competition and got this good opportunity to take part in this year’s Hong Kong Fashion Week for Fall/Winter. We are showcasing ready-to-wear clothing for men and women under eight designer labels, namely Amelya Tansades, Asuta, Meiritone, Raegitazoro, Raina, Tin, Todae and Wildan Affitrah. Our designs have attracted a lot of attention from buyers. New buyers from India, Mainland China, the Philippines and the US find Indonesian fashion designs very interesting. This is our first fashion exhibition outside Indonesia. It has been an eye-opening experience for young designers like us. It also provides a valuable opportunity to get feedback from international buyers.
Buyers’ Quotes
Sam Desner (left), Marvin Revells Jr. (right)
Owner (left), buyer (right)
3NY
the US
3NY is a speciality store in the US, selling unusual designer collections which attract celebrities and consumers to buy our products. This is our first time visiting Hong Kong Fashion Week for Fall/Winter. We are very interested in designer labels which provide unique designs. Fur coats, down coats and outer wear are the best sellers in our store. We have already bought all these items and jewellery from 20 designers from Hong Kong, Korea and Mainland China at the fair. Our purchasing quantity is 5-10 pieces per designer, with the purchasing amount ranging from US$3,000 to US$8,000. The fair provides the perfect platform for us to source unique designer collections. Our sales turnover increased by 5% last year and we expect a 15% increase this year because more and more consumers come to our shop to buy unusual designer collections.
Kateřina Hegrová
CEO
Baby Service s.r.o.
Czech Republic
In business for 25 years, Baby Service is an importer and wholesaler of newborn baby clothes in the Czech Republic. Parents in the Czech Republic like to buy 100-per-cent cotton clothing for their newborn babies. The incorporation of nanomaterials into garments will be the next big trend. This is my third time visiting Hong Kong Fashion Week for Fall/Winter. The fair is always a good place for me to see new products, find new materials and new technologies and know more about the latest market trends. Through the HKTDC business matching service, I am happy to have found a very good supplier which produces jackets, overalls, gloves and caps with new materials made from wool and cotton. I plan to buy 200 pieces per item per colour if their quotations are reasonable. In addition, I have found four potential suppliers of unique designs on my own.
Piyawat Phonoi
Head of Merchandise, Licensed & Own Brands
Central Marketing Group
Thailand
With two factories and 170 stores in Thailand, Central Marketing Group is a distributor of four licensed brands and four own brands. We usually source our products through buying agents in Thailand. As we want to increase our price competitiveness, we are keen to source more directly from Mainland China. People in Thailand like casual wear with basic style and good quality. I have come here for the first time to look for denim wear, underwear and shoes. I have found two potential suppliers including one from Bangladesh for the supply of denim shirts and casual T-shirts and the other from Hong Kong for the supply of T-shirts. I plan to buy 1,500 pieces per style from each supplier. I’ll talk to suppliers of underwear and shoes later and hope to find some potential suppliers.
Eric Hao
Sourcing Manager
eBay Australia & New Zealand Pty Limited
Australia
Garments represent 10-20% of the transaction volume of our e-commerce platform and most of our garment customers are females. I have come to Hong Kong Fashion Week for Fall/Winter for the first time to look for new products and suppliers which are interested in developing the markets in Australia and New Zealand. The fair also gives me a good opportunity to learn more about the latest trends. In our markets, consumers like fitness wear and activewear because they like outdoor activities. I am particularly interested in two OEM manufacturers from Mainland China which produce swimwear and sportswear. I’ll recommend these two suppliers to importers and distributors which are selling products via eBay. I’ll provide data such as market potential, pricing and sales forecast so that these two suppliers can become business partners of our importers and distributors
Henry Holland
Creative Designer
House of Holland
the UK
House of Holland is a high-end fashion label originated from the UK. About 90% of our products are for women while the rest of them are for unisex. We sell to consumers via our e-commerce platform and to wholesalers and retailers in Asia, Europe and the US. Women in the UK lead a casual lifestyle, so they like street wear, sportswear, casual wear and denim wear. This is my first-time visit to Hong Kong Fashion Week for Fall/Winter. I am looking for OEM manufacturers which can provide high-end products based on our own designs. With the help of the HKTDC business matching team, I have found two to three potential suppliers from Hong Kong and Mainland China. I’ll check their prices and quality and plan to buy 100-300 pieces. I like the fair because it provides a good opportunity for me to meet with new suppliers.
Park, Ho Suk
Manager, Marketing Team
Hyundai Department Store Co., Ltd.
Korea
Our company operates 15 department stores and 5 outlets in Korea, selling different kinds of consumer goods. This is my first time visiting Hong Kong Fashion Week for Fall/Winter. Colourful, high-quality and comfortable kids’ wear made from organic cotton is popular in the Korean market, so I hope to find this kind of kids’ wear at the fair. I am very interested in a Japanese shoemaker and Bohemian-style clothing for women. We usually import garments through our buying agents in Korea. For each new order, we’ll buy 10,000 pieces. This is just the first day of the fair, so I am sure I can find more potential suppliers of kids’ wear in the next three days. I also find the fashion shows very interesting and inspiring as they are presented in the format of short movies. The QR codes displayed at the booths facilitate buyers to find related information about exhibitors
Yanina Hancharova
Creative Director
Lakbi
Belarus
Launched 20 years ago, Lakbi is a premium brand for women’s wear and men’s wear. Our factory is located in Brest, a production base for the fashion industry in Belarus. We operate 20 shops in Belarus, Kazakhstan, Russia and Ukraine. This is my first time visiting the Hong Kong fair. I am looking for fabrics, garment accessories and fashion accessories, as well as cashmere garments and fur garments that we do not produce. I have found four potential suppliers from Hong Kong and Korea for the supply of cashmere garments, fur garments, ribbons, stickers, buttons and zippers. I’ll get more information from them. Normally, our first order is 100 pieces per style. I also like the designs created by six fashion designers from Indonesia and I’ll consider co-operating with them. I love the Hong Kong fair because it is very interesting and I can find good suppliers.
Lucy Kurniawan
Owner
Lucy House
Indonesia
Established in 1990, Lucy House is a boutique in Indonesia, carrying designer brands for women’s clothing and accessories. For daily clothing, women in Indonesia like sophisticated styles, nice cutting and good fabrics. I have visited Hong Kong Fashion Week for Fall/Winter for many times. At this year’s fair, I am looking for unique clothes, handbags and accessories as well as suppliers who can accept small quantities. I like handmade brooches from a Thai supplier very much because of fine craftsmanship and unique designs. I have already placed an onsite order for 72 pieces. I am waiting for this supplier to send more samples to my office and I am going to buy more after checking their samples.
Javier Martinez Zaldo
CEO
Trasluz Casual Wears S.L.
Spain
Launched in 1999, Trasluz is a famous Spanish brand for high-quality casual wear for kids and has 25 stores. This is my first-time visit to Hong Kong Fashion Week for Fall/Winter. I am looking for kids’ wear, hats and shoes. So far, I have found three to four potential suppliers from Mainland China which can provide high-quality kids’ wear at good prices. It is likely that I’ll buy from them, but I need to check their prices and also ask them to develop samples based on our specifications and designs. I plan to buy 300-500 pieces per model. I like the Hong Kong fair very much because suppliers here can provide better quality and designs. I want to come back again next year.
Urszula Tomaszewska-Kisło
CEO/Owner
Van Der Valk Sp. z.o.o.
Poland
Founded 30 years ago, our company launched our Willsoor brand 15 years ago. Currently, we operate 30 shops in shopping malls in Poland and run an online store, selling Willsoor-branded men’s shirts and women’s clothing. This is my first-time visit to Hong Kong Fashion Week for Fall/Winter. Our shirts are made by professional tailors in Poland using fabrics from Austria and the Czech Republic. At the Hong Kong fair, I am looking for women’s clothing. So far, I have found four potential suppliers of sweaters, T-shirts, polo shirts and cashmere garments. I have already placed an onsite order for US$10,000 worth of women’s sweaters offered by a supplier from Mainland China. For the other three potential suppliers, I am still waiting for their quotations. I like to come back next year because the fair gathers many suppliers all under one roof which can provide nice designs and good quality.