The Hezhang Cola Pig is a major strain of the Wujin Pig breed. It got its name because its appearance bears a striking resemblance to the pottery pigs unearthed around Kele Township, Hezhang County.

Qianyu Super Cola Pig Cured Pork is produced using intangible cultural heritage traditional craftsmanship. Thanks to the unique breed of Cola Pig, intangible heritage curing techniques and roasting with special timber, this cured pork boasts rich, concentrated meat flavor and satisfying chewiness. Its lean meat is firm and springy, while the skin and fat are tender, glutinous yet not greasy. It leaves a lingering aromatic taste on the palate with a long-lasting aftertaste.