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Fair at a Glance

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The Fastest Growing and Most Dynamic Licensing Promotional Platform in the World


The booming and affluent Asian consumer has become more brand conscious than ever. It provides an unmatched opportunity to brands owners, licensing agents, manufacturers, traders and retailers for extending their brands, expanding their markets, upgrading their services and merchandises through licensing. Professional services suppliers are benefited through the IP-trading activities involved in licensing. The HKTDC The Hong Kong International Licensing Show (HKILS) - 2nd largest show of its kind in the world and the largest in Asia, is an effective marketing platform for you to capitalise on the fastest growing Asian licensing opportunity.


Highlight of the show 2017

More than 370 Exhibitors with over 900 Brands & Properties


  • Art & Culture
  • Education & Entertainment
  • Fashion & Lifestyle
  • Food & Beverage
  • Gaming & Interactive
  • IP & Trading
  • Sports


More than 21,700 Quality Worldwide Buyers


  • Retailers & Chains
  • Licensees / Manufacturers
  • Licensors / Brand Owners
  • Licensing Agents
  • Distributors / Wholesalers / Importers
  • Advertising / Design Agency
  • Marketing Agency
  • Professionals / Consultants



Spotlight Events


Asian Licensing Conference
Asian Licensing Conference (ALC) is a leading international licensing conference focused on this promising Asian market. As the largest annual event of its kind in Asia, the conference allows participants to identify Asian opportunities, exchange market insights and expand business contacts. Last year, the conference featured the growing potential of Asian markets, emerging opportunities in China and the hottest trends in fashion, play & learn, lifestyle and retail licensing. Around 30 renowned speakers representing top global brands shared their insights at the two-day conference, which was well received by over 1,400 participants.
For more information, please visit: www.hktdc.com/asianlicensingconference

Concurrent Events
Added attractions in related business areas take place at the same time and place, ensuring that even more buyers are drawn to this fair. Concurrent events are the HKTDC Hong Kong Toys & Games Fair, the Hong Kong International Stationery Fair and the HKTDC Hong Kong Baby Products Fair 2017.

Act now!
Give your business a boost by taking part in this growing and influential event. Don't delay - book your exhibiting space at the Hong Kong International Licensing Show 2018 today.


Why Hong Kong International Licensing Show?


Asia's Largest Licensing Show:
More than 21,700 visitors from 105 countries and regions
Over 370 worldwide exhibitors from 12 countries and regions

What did the participants say:

Fair at a Glance“Hong Kong is a really important market for us. We're starting to establish ourselves here, but we really feel like there's a lot of opportunity here.”
Adam Cooper,
International Licensing Director, Hearst

“The Hong Kong licensing show is a good platform for us. We're familiar with Hong Kong, and our products here will be seen by not only those in Hong Kong, Macau and other parts of Asia, but also by people in Europe. So we are very confident here.”
Yang Xiaobo,
Sales Management Dept Director, The Palace Museum, China (Chinese Mainland)”

“Hong Kong should be the satellite and should be the showcase for licensing. By showing the successful case from Tokyo, from Seoul, from Shanghai, it makes it much easier for the companies to understand why we are talking brands.”
Miki Yamamoto,
Senior Vice President. IMG Licensing Asia IMG


Manage your participation - with just a click


Our online service, Exhibitor Online Platform (EOP), makes managing your exhibition-related matters convenient, quick and efficient.

  • Submit booth application online, with immediate acknowledgement from HKTDC
  • Track application status and update information online anywhere, anytime
  • Receive fair-related information and reminders in timely fashion


Act now, apply online at www.hktdc.com/hklicensingshow
Online Promotions
Using hktdc.com, HKTDC Online Marketplace, means you don't have to wait until the next fair to promote your products. To find out more, visit www.hktdc.com, email supplier@hktdc.org or call (852) 1830 668.