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The tenth Hong Kong International Lighting Fair (Spring Edition), organised by the Hong Kong Trade Development Council (HKTDC), closed today. The four-day fair (6-9 April) attracted more than 20,500 buyers from 114 countries and regions, as buyer attendance from the United States, Chinese mainland, Taiwan, India, Russia, Malaysia, Singapore and Indonesia recorded satisfactory increases. The fair also gathered a record of 1,350 exhibitors from 13 countries and regions. HKTDC Deputy Executive Director Benjamin Chau said that the global market is seeing a rising demand for smart lighting products, and he encouraged Hong Kong companies to capitalise on the opportunity by investing more in developing related items. "In response to the market trend, the Smart Lighting &amp; Solutions Zone returned to the fair to showcase to global buyers the latest smart and remote-control lighting systems, accessories and fixtures. The topic of smart lighting was also covered in the seminars and forums held during the fair to help Hong Kong companies better grasp the latest developments in smart lighting technology," said Mr Chau. Market outlook: cautiously optimistic The HKTDC commissioned an independent on-site survey during the fair, interviewing more than 350 exhibitors and buyers about their views on industry prospects. The survey found that the industry is cautiously optimistic about the lighting market in 2018. Fifty-five per cent of respondents anticipate overall sales this year will increase, while 36 per cent expect them to remain unchanged. Forty-six per cent of respondents predict product prices will go up, while 45 per cent believe they will remain unchanged. The industry is most optimistic about the prospect of two emerging markets – Russia and Latin America, followed by Western Europe, India, South Africa and the Chinese mainland. The survey, which also gauged the industry's views on product trends, found that smart lighting is expected to have promising growth. Seventy-two per cent of respondents are optimistic about the market potential of smart lighting. Smart lighting systems designed for home automation, energy-efficient and wireless controls are seen to have the biggest development potential in next two years. With the industry showing keen interest in smart lighting, a number of seminars and talks were organised during the fair period to facilitate exchanges on this subject. The Asian Lighting Forum 2018 gathered experts from professional organisations, including Bluetooth Special Interest Group, CREE, Microsoft, Philips, OSRAM and the Hong Kong Highways Department, to discuss everyday applications of smart lighting, connected lighting and IoT, as well as the latest technologies and industry outlook. At another seminar on Artificial Intelligence and Smart Lighting, experts from Zigbee Alliance, Alibaba AI Labs, iFLYTEK, JD Smart, ZTE, Tuya Smart and YEELIGHT discussed ways AI can help enhance smart lighting. Ideal promotional and sourcing platform Optima, a Ukraine trading company that supplies light-emitting diode (LED) outdoor and commercial lighting products to wholesalers and contractors in its country, sourced at the Spring Lighting Fair once again this year after making several visits in the past. Looking mainly for street lights, floodlights and commercial lighting products this time, Director Gorodovyy Radislav placed an on-site order of about US$70,000 for panel lights and office lights with an existing supplier. He also found more than 10 potential suppliers and planned to ask his buying office in Shenzhen to follow up on potential transactions. Chinese mainland exhibitor Zhejiang Fonda Technology Co Ltd, an outdoor smart lighting solution provider with key customers on the mainland, in Cambodia, Indonesia and Saudi Arabia, had secured a US$2 million order from an Australian buyer at last year's fair, which boost its confidence in developing overseas markets through this platform. Overseas Marketing Director Rose Qiu revealed that this year the company had met with new potential buyers from Australia, Indonesia, Russia and the United Kingdom, and that representatives of the mainland's JD.com and Xiaomi had also visited the company's booth. Among its potential buyers were a Hong Kong street lighting project contractor, who had noticed the company through an HKTDC publication and had attended the fair to view its smart poles and systems. Deals will be discussed, according to Ms Qiu.

Survey: "Cautiously Optimistic" Market Outlook, Bright Future Seen for Smart Lighting

<table style="border: 1px solid #d3d3d3; width: 100%; height: 266px;" width="100%"><tbody><tr style="border-bottom: solid 1px #d3d3d3;"><th style="text-align: center; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 99.8342%; height: 41px;" colspan="2">The 11th Hong Kong International Lighting Fair (Spring Edition)</th></tr><tr style="background-color: #f2f2f2;"><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 42.7861%; height: 41px;">Date</td><td style="width: 57.0481%; height: 41px; text-align: center;">6-9 April (Sat-Tue)</td></tr><tr style="height: 41px;"><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 42.7861%; height: 41px;">Venue</td><td style="width: 57.0481%; height: 41px; text-align: center;">Hall 1A-1E, 3C-3E, HKCEC</td></tr><tr style="background-color: #f2f2f2;"><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 42.7861%; height: 61px;">Hours</td><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 57.0481%; height: 61px;">9:30am-6:30pm (6-8 April) | 9:30am-5pm (9 April)</td></tr><tr style="height: 41px;"><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 42.7861%; height: 41px;">Fair Website</td><td style="width: 57.0481%; height: 41px; text-align: center;"><a href="https://event.hktdc.com/fair/hklightingfairse-en/HKTDC-Hong-Kong-International-Lighting-Fair-Spring-Edition/" target="_blank" rel="noopener">https://www.hktdc.com/hklightingfairse</a></td></tr><tr style="background-color: #f2f2f2;"><td style="text-align: left; padding: 10px 40px; border-right: 1px solid #d3d3d3; width: 42.7861%; height: 41px;">Product Highlights</td><td style="width: 57.0481%; height: 41px; text-align: center;"><a href="https://goo.gl/Fi622i(">https://goo.gl/Fi622i</a></td></tr></tbody></table>

The 10th Hong Kong International Lighting Fair (Spring Edition) closed today (9 April), having attracted more than 20,500 buyers from 114 countries and regions

The Spring Lighting Fair introduced the e-Badge initiative, enabling buyers to download the "HKTDC Marketplace" mobile app, complete visitor registration and log in to retrieve an e-Badge. The initiative, offers added convenience, was well received by buyers

An independent on-site survey commissioned by the HKTDC during the Spring Lighting Fair found that the industry is cautiously optimistic about the lighting market in 2018. Fifty-five per cent of respondents expect overall product sales to increase this year

Four new thematic zones were launched this year, namely Horticultural Lighting, Residential Lighting, Technical Lighting and Urban &amp; Architectural Lighting

The Hall of Aurora featured 210 brands to showcase a wide array of lighting products and technologies with unique designs and excellent functions

The latest smart lighting systems were showcased

The Asian Lighting Forum 2018 gathered experts and professional organisations, including Bluetooth Special Interest Group, CREE, Microsoft, Philips, OSRAM and the Hong Kong Highways Department, to discuss the everyday applications of smart lighting, connected lighting and IoT, as well as the latest lighting technologies and industry outlook, drawing 430 attendees

The seminar on Artificial Intelligence and Smart Lighting gathered experts from Zigbee Alliance, Alibaba AI Labs, iFLYTEK, JD Smart, ZTE, Tuya and YEELIGHT to discuss ways AI can help enhance smart lighting. The event was organised by the Hong Kong Trade Development Council and co-organised by the Shanghai Pudong Intelligent Lighting Association and Smart Lighting 40 Forum.

A number of seminars, launch pads and buyer forums were organised to facilitate industry exchanges

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About the HKTDC A statutory body established in 1966, the Hong Kong Trade Development Council (HKTDC) is the international marketing arm for Hong Kong-based traders, <a style="text-decoration: underline;" href="http://www.hktdc.com/suppliers/china-wholesale-suppliers/en" target="_blank" rel="noopener">manufacturers</a> and <a style="text-decoration: underline;" href="http://service-providers.hktdc.com/" target="_blank" rel="noopener">service providers</a>. With more than 40 global offices, including 11 on the Chinese mainland, the HKTDC promotes Hong Kong as a platform for doing business with China and throughout Asia. The HKTDC also organises <a style="text-decoration: underline;" href="http://www.hktdc.com/info/trade-events/EX/en/Exhibitions.htm" target="_blank" rel="noopener">trade fairs</a> and business missions to connect companies with opportunities in Hong Kong and on the mainland, while providing information via <a style="text-decoration: underline;" href="http://www.hktdc.com/mis/pm/en/HKTDC-Product-Magazines.html" target="_blank" rel="noopener">trade publications</a>, <a style="text-decoration: underline;" href="http://www.hktdc.com/research" target="_blank" rel="noopener">research reports</a> and <a style="text-decoration: underline;" href="http://www.hktdc.com/suppliers/china-wholesale-suppliers/en" target="_blank" rel="noopener">online</a>. For more information, please visit: <a style="text-decoration: underline;" href="http://www.hktdc.com/" target="_blank" rel="noopener">www.hktdc.com</a>. Follow us on <a href="http://plus.google.com/+hktdc" target="_blank" rel="noopener"><img src="https://vep-tradeshow.hktdc.com/event/hklightingfairse/wp-content/uploads/sites/15/2021/12/icons__gplus.png" alt="G+" width="25" height="25" /></a> Google+ <a href="http://www.twitter.com/hktdc" target="_blank" rel="noopener"><img src="https://vep-tradeshow.hktdc.com/event/hklightingfairse/wp-content/uploads/sites/15/2021/12/icons__twitter.png" alt="Twitter" width="25" height="25" /></a> Twitter @hktdc <a href="http://www.linkedin.com/company/hong-kong-trade-development-council" target="_blank" rel="noopener"><img src="https://vep-tradeshow.hktdc.com/event/hklightingfairse/wp-content/uploads/sites/15/2021/12/icons__linkedin.png" alt="Linkedin" width="25" height="25" /></a> LinkedIn